Introducing: The Guide to Private Patients
Finally! Straight Forward Information To Help You Start Your Own Private Practice
So That You Can Avoid Worry, Headaches and Wasting Money -
And Have Time to Focus On What You Do Best - Healing People
When you purchase The Guide to Private Patients, you'll get instant access to:
You got into your profession because you wanted to help people.
After you finished grad school and got your first job, you began to experience some frustration about how much time is spent doing non-clinical tasks and how little control you have over the the things that could make a big difference for the people you work with.
Rather than spending time truly helping people, you're going to IEP meetings, drowning in documentation and either under or over-treating clients with little clinical flexibility or control.
Also, you're exhausted.
You thought this career was supposed to have flexible hours and solid salary but you're putting in extra hours at night and on the weekends and aren't being rewarded for it.
Your work / life balance is terrible and although you still love your profession, you're beginning to dislike your job.
Imagine if there was a way to work with only your favorite patient population, during hours that worked for you and your family and you were financially rewarded for your value and expertise.
That would be great, right?
It turns out, there is a brand new program to teach you how to start your own private practice by treating private clients "on the side"..
"When I left my job 6 months ago, it was a very sad but very much needed transition. I had no idea what I was going to do next but knew where my passions were. As I read your book, I felt encouraged that so many other had taken this leap...why not me? I am so humbled and grateful to say that my practice has taken off and I am moving into my own physical location this week! Now, on to the world of insurance!"
- Chelsey W., Occupational Therapist Paper Plane Therapies
Jena H. Casbon, MS CCC-SLP is a Speech-Language Pathologist and private practice consultant in Boston, MA. By day, she treats adult survivors of stroke and traumatic brain injury. After hours, she teaches regular clinicians how to start their own private practices by treating their own private clients "on the side."
She is the founder of The Independent Clinician author of The Guide to Private Patients and The Guide to Creating a Web Presence for Your Private Practice.
I didn't realize I was unhappy at my job... at first.
I worked in the outpatient department of a premiere rehabilitation hospital in Boston. My patients were interesting and complex. My colleagues were smart. It was the perfect job for a young clinician.
After working there for a while however, I realized how little control I had.
I had no control over what types of clients I treated or how long I treated them for (due to insurance restrictions.) Although I worked in an important hospital, the salary was low and bonuses or raises weren't guaranteed.
My restlessness about the job increased. I wasn't ready to leave but I wasn't sure how long I could stay.
One day I realized something...!
I realized that two of my colleagues had their own successful private practices "on the side."
I didn't know that was an option!
To me, private practice was something that you did full-time, in rented clinic space with employees and magazine subscriptions!
My colleagues were treating private clients "on the side" of the job at the rehabilitation hospital.
They only treated their ideal types of clients and kept their expenses down by treating in the client's homes. And they were getting paid very well.
After I expressed an interested in starting my own private practice "on the side" too, they took me under their wings and taught me everything I needed to know to get started.
Everything changed - for the better
Within a few months, I started with one private client, then two, then three. I worked with clients in their homes in the early evenings and on weekends.
Being able to use the client's natural home environment was ideal in helping them make more progress. Also, they family members tended to be more involved, which helped them even more.
I felt like I was finally being [financially] rewarded for my clinical expertise.
My job satisfaction increased. I felt in control of my personal and professional life for the first time... ever.
I haven't looked back!
I started treating private clients in 2006 and am still going strong ten years later.
Having the ability to work with my ideal clients (adult survivors of stroke and traumatic brain injury) and set hours that work for myself and my family are amazing.
I can set my own hourly rate (even increase it when it makes sense to).
Overall I have greater work / life balance and career satisfaction.
There is a different level of personal and professional responsibility and satisfaction that occurs when you treat private clients. It's simply wonderful!
My Dedication to Private Practitioners Stems from
Wanting To Help More Clients
I remember when I first found the field of Speech-Language Pathology. There are so many people in this world who hate their jobs. I've always considered myself lucky to have found a career that I love.
There is no greater gift than the ability to help people communicate with family, friends and members of their community. While my job isn't easy, it continues to be rewarding each and every day.
A few years after I started treating private clients, I found a new population to help - my fellow clinicians.
I've been helping speech-language pathologists, occupational therapists and physical therapists achieve their private practice dreams since 2008.
From answering simple questions via email or in the SLP Private Practice Beginners Facebook group to writing books, creating courses and hosting webinars, the transformations that I see are incredible. People are happy and excited about their new lives.
It all comes full circle.
By helping more clinicians, in turn, I am able to help more clients and families get the therapy they need to improve their lives. Private practice is a win-win-win for everyone involved - and my dedication to helping both beginning and established private practitioners is unwaivering.
And now I want to help you too.
5 Mistakes People Make Before Starting Private Practices
1. They wait too long.
Most people think that you have to wait until the end of their career to start a private practice. It's simply not true.
While yes, you need to have enough experience to provide value to private clients, that value can come though working for several years, taking advanced training courses (ex. PROMPT, LSVT) and keeping up with research and new treatment techniques.
Another reason why people wait to start a private practice has to do with confidence. Are you waiting to become confident enough to start your private practice?
Here's the truth, confidence comes through doing and taking action, not gathering information and dreaming.
2. They think they need to quit their jobs.
I used to think that private practice was all or nothing and that to "leap into private practice" meant quitting your job and working like a dog to build your practice. That's too risky!
The best (and safest!) way to get started in private practice is to start by treating private clients "on the side" of your regular job. That way, you'll still have steady income and benefits while you're growing your practice.
At some point, you may choose to quit your job and go private full time - or you may not! It's up to you :-)
3. They are too overwhelmed to get started.
Anytime you start something new, you need to break it down into smaller action items and tasks, from planning a wedding to running a marathon.
The good news is, if you start a small private practice and build at a comfortable rate, you won't get overwhelmed.
Most people get overwhelmed when they don't have a handle on where they've been and where they're going. Today, it's easier than ever to access the information you need to get started the smart way.
I get it - you may feel like you're too tired and busy to take on something new and I certainly understand that. If you try to figure all of this out on your own, it's going to take you even more time to finally get started.
4. They are worried about the risk involved.
Every new business venture is risky. I think that most clinicians are worried about two things: failure and losing their license.
Now, I'm not saying that these aren't valid and real concerns, but if you take the steps necessary to protect yourself, your clients and your business, the changes of those fears coming true are greatly reduced.
A lot of clinicians are worried about the start up cost. If you're treating clients out of their home, you don't need to rent office space, which is a huge expense. When you're first getting started, you might not be able to comfortably afford brand new assessments. You can often borrow or share them with fellow private practitioners.
Most clinicians can get started for less than $500. The most important early expenses are professional liability insurance (about $100/year), a documentation system (from "free" paper and locked file cabinet to online documentation systems $50/month), marketing materials ($100 - $150 for business cards, flyers, website, etc.) and assessment / therapy materials ($100-$200 depending on your patient population). Remember - all private practice expenses are tax deductible!
5. They procrastinate getting started.
How long have you been "thinking about private practice" without taking action to actually start? A few months? A few years?
Think about all of the people you haven't been able to help because you weren't ready yet. Maybe you work with kids with autism or adults who want to modify their accents. If you have expertise that you're not sharing, you're doing your clients and yourself a disservice by not sharing it.
How many people have asked you to treat privately? Two? Five? Think about all of that lost income. Likely thousands and thousands of dollars.
There is a cost of putting off your private practice dreams any longer.
I went through this process myself and since I originally founded The Independent Clinician in 2008, have helped thousands of SLPs, OTs and PTs start their own private practices.
Some have stayed small - treating a few private clients "on the side" add others have gone on to own and operate large brick and mortar private practices, some have several locations!
The best thing about private practice? It's yours.
You can operate your private practice according to your needs and the needs of your clients.
This is the Resource You've Been Searching For
The Guide to Private Patients helps clinicians looking to start a private practice get the flexibility and freedom they need - while doing the job they love.
Finally, a thorough resource to help you establish your private practice while making sure you don't miss any steps.
Who is The Guide to Private Patients for?
This book is for you if...
The course if not for you if...
THIS COURSE INCLUDES:
WANT BONUSES? YOU GOT IT.
Your purchase of The Guide to Private Patients will not only give you access to all six regular modules, two advanced modules, written information and videos, but you'll also get tons of bonus content. Including...
1. Getting Started Checklist
Want to make sure you complete every step (and don't miss one?) The Getting Started Checklist will help you know exactly where you are in the process of starting your private practice.
2. Guide to Organize Your Finances
You're a helping people person and not a business person. So am I. Organize your income and expenses to make filing for taxes MUCH simpler. Save your invoices, log your expenses and show your CPA these forms. He/she will thank you!
Learn how to make your own Tax Organization Binder!
3. Liability Insurance Primer
Don't treat private clients without professional liability insurance - it's not worth the risk! This is a short but sweet primer that clearly outlines what liability insurance is, what several popular insurance companies are out there and which companies both myself and organizations such as ASHA, AOTA and APTA recommend.
4. Sample Clinical Documentation
Almost every day I get emails from clinicians asking questions like, "What forms should I have clients fill out?" or "How do I document my services?" Use these forms to neatly organize your patient information. These sample clinical documentation forms will save you time and worry and are available in MS Word format so that you can customize them to fit your specific needs.
5. The Guide to Naming Your Private Practice (Included for a Limited Time Only!)
Coming up with the perfect name is a step in the private practice process that tends to overwhelm many clinicians. I'll teach you how to pick a name that works now (and for the future!) and how to make sure it's not already taken.
6. Lifetime Access and Free Updates to the Course
I regularly check the course to see if there's anything I should add or improve. You will always have access to the most up to date information and strategies - for free!
WHAT YOU CAN HAVE AFTER COMPLETING THE COURSE
I have been in private practice since 2006 - and I haven't looked back.
When you purchase, you will receive your unique log in and password to access the materials.
You'll get lifetime access to the material.
Let's allow you the opportunity to help more people - on your own terms
Let's get more control back in your life - from your schedule to your income
Let's stop dreaming and start doing
Let's go through this process together
Let's make you a private practitioner!
On the fence?
I am not looking to cause financial hardship - but if treating private clients is something that you really want to do, if you agree that it is something that would help your family, your job satisfaction and your clients, stop using the excuse that you can't afford it. Trust that you will be shown a way.
Honestly, The Guide will save you time and money.
What if it's not what I expected?
Now you know how I can help you.
How I've helped thousands of others start treating private clients one by one.
They've built their private practices to their desired level, helped countless clients and their families and enjoyed increased levels of personal, professional and financial success. I've shown you the proof that it worked for me... for others... and it will work for you too.
You know that with the 100% satisfaction guarantee, you are 100% protected and safe.
If you've always dreamed of having a private practice - the only thing standing in the way between you and your dreams is action.
Take that first step.
Even if you're not sure when you'll start - knowing what the first steps are will help lessen your anxiety, boost your confidence and allow you to flourish as an independent clinician.